Universal helped revive the cinema business from COVID-19 along with box office success on F9, but it makes things a bit different in another project. The studio will release the DreamWorks animated look feature The Boss Baby: Family Business simultaneously in theaters and Peacock streaming on July 2, Deadline reported.
The Boss Baby: Family Business available on Peacock’s premium tiers, which run $ 4.99 per month with ads and $ 9.99 without. The launch marks the first time Universal has made a one -day theatrical and streaming release of Peacock, even if it does. Troll World Tour in PVOD. Rivals Disney and Warner have both made simultaneous releases, for example Disney with Oscar winning Nomadland and Warner with full slate of the 2021 movie.
Universal’s decision comes at a time when cinema chains are already starting to come to life again as the rules of COVID-19 Universal are already in place. made a deal with exhibitors such as AMC and Cinemark to offer 17 -day theatrical windows for certain titles while sharing PVOD revenue afterwards. However, it is not clear how Boss Baby compliance in accordance with the deal.
The Boss Baby: Family Business Returns most of the original cast (Alec Baldwin, Eva Longoria and Jeff Goldblum), who are now adults with their babies. One of the children, Tina (Amy Sedaris) chooses to take over the business using a new formula that will turn children into adults. Complications and hilarity follow, as shown in the trailer above.
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